Advert_Eye

We are the future


And it’s in safe hands….
Accurate viewing analytics for the OOH market that works differently

we make a difference to the ooh market

Our vision is to introduce an accurate analytics service to the digital out of home market. One that allows fully quantifiable, empirical data to be securely obtained and utilised, providing all the benefits of online ad platforms without the spam and tracking. Who wants spam in the real world? Not us.

We believe the future of the digital out-of-home sector is exciting and part of a natural evolution in the growth of the ‘internet of things’ and more heavily connected world. However, just as the launch of the internet created a platform that traditional advertising methods needed to adapt to or fail, we feel it’s important not to simply translate online advertising methods back into this marketplace.

Practices such as the reliance on pay-per view / click advertising models and use of collated browser data to serve up specific, cross-site advertising campaigns belong in a digital world that can be switched off. Not in the real world. Not in our faces.

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WHY WE’RE DIFFERENT

If any kind of measurement standard is going to be adopted by both the industry and the general public, any gathered data needs only to be accurate and anonymous.

No targeted advertising based on age or gender statistics, no incorrect spends on pay-per-view advertising models that don’t fit the real world and no backlash against intrusive ‘big-brother’ type systems being unleashed onto the high street.

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ACCURATE COLLATION OF AUDIENCE VIEWING

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ACCURATE COLLATION OF AUDIENCE VIEWING

Because accuracy is everything in our industry

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SAFE AND SECURE DATA TRANSMISSION

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SAFE AND SECURE DATA TRANSMISSION

Fully encrypted, safe and secure

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NO GENDER, AGE OR RACE STATISTICS

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NO GENDER, AGE OR RACE STATISTICS

Not now, not ever.

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AUDIENCE ENGAGEMENT & HISTORIC PERFORMANCE

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AUDIENCE ENGAGEMENT & HISTORIC PERFORMANCE

Effectively test campaigns before they launch and rate performance over time

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DATA ACCESSED IN REAL-TIME

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DATA ACCESSED IN REAL-TIME

At the click of a button

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CUSTOMISABLE DASHBOARD

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CUSTOMISABLE DASHBOARD

To fit your requirements, whatever they are

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Meet Our Team

It started as two, then three, then four. Now we’re a team of five strong who all love the OOH industry and try to promote
the A2 standard wherever they go. Feel free to drop us a line, even if it’s just to ask what our favourite film is. 

News & Articles

These are the articles we’ve written or found while on our travels. If you have any articles you think would be of interest then send them to estelle@smartads.tv

A2 Standard
March 2nd, 2016/matt

Contact Us

Contact us about your project or if you want to find out more about our software

HEADQUARTERS

Smartads Ltd

West Suite,
Town Hall Chambers,
Shoreham By Sea,
BN43 5DD

GET IN TOUCH
01273 567806
smartads
info@smartads.tv

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